Digital Marketing Executive

St Albans, 28k-35k

Full and part time hours considered.

We are now recruiting for an exciting company poised to expand rapidly over the next 5 years. The company have already had an enviable record of growth over the last three years and with a clear 5 year strategy in place, this is a great time to join them.

You’ll be passionate about digital marketing as all the company business takes place on line.

This is an amazing opportunity to bring your expertise to a company who will fully support you as the company grows.

This is a new role, you’ll not only be able to shape the future of the organisation, but this position will eventually develop to become Head of Marketing.

The role is to create and master a marketing system delivering new leads and customers to support the company’s growth targets.

In return for your marketing expertise the company can also consider part time hours.

Key Responsibilities:
•    Build and manage rich content
•    Convert site traffic through lead generation
•    Optimise marketing automation through email content and social channels
•    Test and measure to refine
•    Stay up to date with the latest trends and changes with SEO
•    Evaluate new technologies and add on application

Social Media Management
•    Build and manage the social media profile and presence
•    Create shareable content
•    Monitor and engage in relevant social discussion
•    Run campaigns
•    Drive traffic from social media
•    Track, measure and analyse all initiatives

Email Marketing
•    Develop and track campaigns
•    Grow the list organically
•    Manage campaigns
•    Segment lists based on behaviours
•    Measure results and optimise the workflow

Person Specific:
•    Strong computer literacy skills especially in databases, excel, CRM and marketing applications
•    Excellent interpersonal and written communication skills
•    Organised and focused through daily rituals including action planning and time management
•    Entrepreneurial business focus with sound business understanding
•    Commitment to succeed at all levels
•    Highly motivated and focused
•    Naturally shows initiative and is solution focused
•    In return, the company offers an exceptional opportunity to progress within an exciting and fast paced company

Salary: £28k-£35k

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